Aid and subsidies linked to innovation
It is difficult to imagine a sustainable future for companies without an innovation strategy.
For the past thirty years, successful companies have integrated a new paradigm: Innovate to grow. Start-up entrepreneurs understand this and live this dimension naturally and become iconic images. Although they reflect such images, innovation is not their exclusive propriety …
“In France, innovation is everywhere: in start-ups of course, but also in SMEs, family businesses, mid-caps, including in traditional industry sectors” * and whatever their status, from craftsmen to “unicorns”, including merchants, liberal professions, VSEs / SMEs, mid-cap companies or large groups.
Companies, entrepreneurs, shareholders know that innovation has become the imperative condition for their competitiveness, the means to develop a competitive advantage in a constantly changing globalised market and that it is the condition to permanently improve their image.
* (Fanny Letier, Executive Director of SME Equity Funds at Bpifrance in 2016, interview with La Tribune)
A commitment: Innovating in all directions
Innovation is not the preserve of design offices or R&D departments. Innovation affects all corporate functions: product development, of course, but also marketing, packaging, customer relations, after-sales service, maintenance… everywhere.
ADOCIS can see this every year through its interventions to value expenses under the Research Tax Credit / Innovation Tax Credit (CIR/CII).
So, what innovation?
We like to present 2 types of innovation: disruptive and incremental
Disruption, or more clearly, disruptive innovation consists in modifying in depth the functioning of a market, the habits of consumers… Henry Ford said “ If I had asked my customers what they wanted, they would have said a faster horse.” He invented the mass-production of cars.
The work of visionaries, of true creators as well as investments in R&D-Innovation are important and the creation of a market can be random, slow and risky.
Incremental innovation is interested in the existing and seeks to improve performance, functionality, products, services…
These two families of innovations complement and enrich each other. Examples abound and surround us daily. The financial risks taken by companies and the impact on their image are significant, enormous.
Creating the means to innovate
An innovation policy carried by a company requires significant and anticipated investments. Human resources, research and development, prototyping and intellectual property, industrialisation … the expenses are numerous, the financing mechanisms as well.
ADOCIS expertise, an approach renowned for 25 years
In this context, ADOCIS offers innovative companies support to locate their projects in the complex environment of financing mechanisms: direct or indirect aid, regional, national or European aid, aid for R&D, innovation and / or investments, VSEs / SMEs, mid-caps or large groups, etc.
Through a consultancy assignment organised in three stages, project qualification, assembly, securing of funding, ADOCIS identifies all the parameters to enable its customers to find the means of realising their ambitions.
The ADOCIS intervention process:
We like to present 2 types of innovation: disruptive and incremental
1 Evaluation and validation of the project within the framework of a project assembly
- Formulation of the project;
- “360 °” feasibility study of the project: a project often meets the technical criteria to receive aid for innovation, but is there a provisional budget? A realistic back-planning of the project? Will the skills of the company employees be sufficient to carry it out? Has the company formulated the positive externalities expected within the framework of this project (creation of direct and indirect jobs in the region, contribution to energy savings, reduction of expected carbon footprint, etc.);
- Studying the “Framework”: definition of the financing mechanisms best suited to the project, validation of the conditions of eligibility of the company to these mechanisms and identification of privileged interlocutors in the public bodies to be targeted.
2 Search for partners and assembly of the finalised file
- Assembling the financing file: technical, commercial and financial formalisation of the project;
- Creating the consortium in the case of collaborative projects: searching for technical partners, linking and formalising consortium agreements;
- Sending the file to the institutions concerned.
3 Project management
- Monitoring the files until obtaining aid;
- Technical and administrative assistance for the duration of the project.
Each project, each company, each need is different, this is why ADOCIS offers "tailor-made" assignments after pre-auditing the file to assess its maturity and define the real means to be implemented.
Daring an innovation policy
What if there is no innovation policy in the company or if no project meets the criteria for access to public aid schemes? You are a manufacturer of components or machines and depend on the technical specifications of your clients, an agri-business company responding to calls for tenders from national chains, a digital service company working on “customer projects”, …
Our senior consultants can assist you in bringing out strategic projects that will be a source of future added value for your business. Through targeted interviews with innovation stakeholders in the business (Managing Director, marketing, technical, finance departments, etc.), we will help you build a common vision of innovation. We will then assist you in identifying disruptive technologies in your field of activity. For example, in many sectors of activity, the potential for innovation in connection with the digital transformation of jobs is still poorly understood.
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